Advertising Terms and Rates

Advertising Terms and Rates

2014 Ecosystem Marketplace Advertising and Sponsorship Rates

Quick links:
Website Advertising
News Brief Advertising
Other Advertising
Report or Other Information Product Sponsorship or Support

Website Advertising


Ecosystem Marketplace is a unique ‘one-stop shop’ for information about how ecosystems are conserved – and who pays for them and why. At the core of our work is the Ecosystem Marketplace website, the world’s only free service that informs and educates companies, policy makers, researchers, community groups and individual landowners interested in knowing the answer to these questions.

Ecosystem Marketplace advertising is not your typical contribution. Here, every dollar goes to journalists developing original articles – often in the field, reporting directly from the front lines of ecosystem protection and finance.

The cost to produce and publish most articles is around $400-$800 apiece. That means that advertising with Ecosystem Marketplace for three months supports a journalist to produce five “breaking” news pieces, two in-depth articles – or a combination of the two.

That’s a significant gift to the >30,000 conservationists, decision-makers, businesses, academics and others that check out our website every month:

Ecosystem Marketplace’s Growing Readership, 2012-2013

Ecosystem Marketplace's Growing Readership 2012-2013

Website Advertising Rates
$2,000: Tile ad (170px) with website link on Ecosystem Marketplace OR Forest Carbon Portal Homepage for 3 months

$3,800: Tile ad with website link on both websites for 3 months

*NGOs receive 20% discount

 

News Brief Advertising (Example here – Carbon Forum North America 2013)


Ecosystem Marketplace delivers synopses of the latest in conservation and voluntary carbon finance to over 10,000 readers every week. But this priceless market insight requires manpower and brainpower to publish free of charge. Like our original news coverage, News Briefs are exclusively supported by reader contributions.

News Brief advertising rates

$150/year (Supporting Subscriber): For a suggested donation of $150/year, readers can continue to benefit from our informed briefings – and your company will be listed as a Supporting Subscriber (with link to your website) for one year.

$1,500: Tile ad (170px) with website link included in V-Carbon or Forest Carbon News Brief for 3 months

 

Other Advertising Rates


$3,500: Premium advertiser package includes tile ad in both a news brief and website of your choice for 3 months

 

Report or other Information Product Sponsorships and Support (Latest example here – State of the Forest Carbon Markets 2013)


Over the last eight years, Ecosystem Marketplace has published the only freely available, comprehensive reports on the state and trends of demand for voluntary carbon offsetting, carbon finance for and impacts on forest conservation, investments in watershed services and a host of other related products.

Together, these resources are downloaded by over 30,000 readers annually and often cited in policy briefings, academic journals, news articles and investment decisions. We are now assembling a coalition of report sponsors again in 2014 to ensure that we can continue to freely disseminate these invaluable resources.

Sponsorships and Supporter Rates

Level 1: Report Supporter (US$3,000 [$2,700 w/ NGO or early bird discount – if agreed by March 31st, 2014])

* Logo on Sponsors and Supporters page inside 2014 report

* Acknowledgement as Supporter in all report-related outreach (from date MoU is signed until Dec. 31st 2014)

* Acknowledgement at all launch events and listing in media outreach (e.g. official press release) associated with report launch

* Logo with web link on survey website

* Discounted advertising rates (see Additions below)

Level 2: Report Sponsor (US$7,500 [$6,000 if agreed by March 31, 2014])

* Logo on report cover, on Sponsors and Supporters Page and alongside organization description

* 150-word organization description in Sponsors and Supporters pages inside report

* Logo on all report launch announcements, media outreach e.g. official press release), and at launch event(s)

* Sneak preview of press release and opportunity to issue your own related press release regarding findings

* Logo with web link on survey website

* Discounted advertising rates (see Additions below)

Level 3: Premium Sponsor ($US$15,000 [$13,000 if agreed by March 31, 2014])

* Large logo on report cover, on Sponsors and Supporters Page and alongside organization description

* 300-word organization description in Sponsors and Supporters pages inside report

* Large logo on all report launch announcements, media outreach e.g. official press release), and at launch event(s)

* Opportunity to sit on any/all launch event or other report-related panels

* 1-hour consultation with report author(s) ahead of report release

* Sneak preview of press release and opportunity to issue your own related press release regarding findings

* Logo with web link on survey website

* Logo with web link on Ecosystem Marketplace homepage for one month following report launch

* Discounted advertising rates for other products not already included in this package (see Additions below)

Additions: Report sponsors and supporters are entitled to 20% discount on advertising opportunities through Ecosystem Marketplace:

* Tile ad (170px) with website link included in V-Carbon or Forest Carbon News Brief for 3 months (normally $1,500, discounted to $1,200; reaches >10,000 readers/mo.) in months before, during and after report launch – May, June, July;

* Tile ad (170px) with website link on Ecosystem Marketplace OR Forest Carbon Portal Homepage for 3 months (normally $2,000,discounted to $1,600; reaches >35,000 readers/mo.); OR place a tile ad with website link on both websites for 3 months (normally $4,000, discounted to $3,200) in months before, during and after report launch – May, June, July;

* Premium advertiser package: tile ad in both a news brief and website of your choice for 3 months (normally $3,500, discounted to $2,800) in months before, during and after report launch – May, June, July.